We all know there are quite a few PPC affiliates outhere who can offer to setup PPC campaigns and even pay for them on your behalf.
What makes us different is the technology!
During the 5 years we've been working in affiliate marketing and pay per click advertising, we've seen the market evolve a lot along with Adwords Guidelines.
We came from a simple “higher bidder gets higher spot” model to a lot more complex one where ad quality, website content, clickthrough rates and a many other parameters entered the equation.
Nowadays, getting Google's top spot is more about following Adwords rules and providing valuable information than bidding high.
You should have a look at Adwords “Ad Quality and Performance” guidelines to see what we mean. https://adwords.google.com/support/bin/topic.py?topic=7091
Basically, the more informative (product name & price), relevant (landing page) and specific (only one product) an ad is, the less you will need to pay for a higher spot on Google.
Based on that knowledge, we've decided to slow down on advertising websites and start pushing specific products. We created GenerAds! (learn more)
For each product you sell we generate on average half a dozen ads.
All our ads feature the following information:
⁃ Product name
⁃ Product description
⁃ Product price
⁃ Product url
They all deeplink direct to the product page on your site.
That way, we don't just create ads exactly how Adwords wants them, we make sure people find what they want and that they only click if the price suites them.
This is the reason why our conversion rates are a higher than anyone!
Because we only get highly targeted traffic, we can invest more in higher bids and advertising campaigns in general.
How do we do that?
We have developped a technology that allows us to convert your product catalog into PPC ads in no time!
Ads are updated everytime we get your new catalog.
The information we display being always up to date, we increase customers confidence and conversion rates.
Do you know anyone offering this kind of technology for free?